Plunket is proud to support the national Safe Sleep initiative for whānau this Safe Sleep Day, 1 December.
Plunket’s National Advisor for Māori Health, Zoe Tipa, says Safe Sleep Day is a national campaign focused on promoting safe sleep practices for babies, so that every sleep is a safe sleep.
“Every year in New Zealand, more than 40 babies die from Sudden Unexpected Death in Infancy (SUDI – which includes SIDS or cot death) and it is preventable.”
Although the SUDI rates have reduced significantly over the last decades they have not fallen equitably across the whole population, with Maori babies nearly seven times more likely, and Pacific babies are nearly four times more likely, to die from SUDI.
“Babies spend a lot of time sleeping so it’s really important that parents and whānau everywhere are aware of the things they can do to help reduce the risks of SUDI.”
“Ensuring every baby has a safe sleep, every time they sleep, will dramatically reduce the number of SUDI cases in New Zealand.”
Plunket shares safe sleep messages with whānau year round through its Well Child Tamariki Ora service. Everyone has a role to play in ensuring that babies are safe when they sleep, a view that is supported by Safe Sleep Day coordinators, Hāpai Te Hauora.
“Communities need to come together to support parents to incorporate safe sleep practices and in this spirit we celebrate this important day with our colleagues at Plunket.” said Lance Norman CEO of Hāpai Te Hauora.
With the Christmas holidays fast approaching Plunket also wants to remind parents to keep up their safe sleep practices while travelling or at family occasions.
“Research tells us that some families have experienced SUDI when their baby was not sleeping in their usual place of sleep or was staying away from their usual home. So it’s important to ensure that baby has a safe sleep space wherever they are and that other people who are looking after babies are familiar with safe sleep practices” says Tipa.
For more information about Safe Sleep Day events in your area visit www.safesleepday.org.nz
The risk of SUDI (including SIDS and cot death) for all babies in all cultures, at all times, can be reduced by:
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About Plunket’s support of Safe Sleep Day
1 December 2017